What Tools and Services Does Amazon Offer Buyers and Sellers?

Amazon has managed to position itself in the world as the most important ecommerce company in the world. The basis of its success is due in part to the excellent quality of service it offers to its consumers. Amazon already has a number of tools and services available to sellers and buyers on the platform.

Amazon tools

To be able to sell a product successfully it is necessary to use a good strategy and that is why Amazon offers the best tools for sellers. Like you know reward your most loyal consumers with multiple advantages.

Tools for sellers

Keyword Tool. It is an excellent tool to find keywords within the Amazon Marketplace that allow the products to be positioned in user searches. In addition to identifying the search volume of a word, the competition and the monthly trends.


Seller Spirit. It works more like a set of tools to help you improve your sales. It is ideal for analyzing the competition, knowing what keywords they are using and placing alerts when a user makes a negative rating of a product.

Sellerboard. It is one of the most essential for Amazon sellers to increase the number of sales of your products. It is used to monitor how profitable the products you have for sale are. As well as evaluating which KPIs are most successful when it comes to having visibility in the Marketplace.

Buyer tools

Locker. They are very useful lockers to temporarily store purchases you make on the Amazon platform. Its implementation is limited to only a few cities.

Smile. When buying with Amazon Smile the ecommerce company will donate a percentage of your purchase to an NGO, but without increasing the cost of the product
Dash Buttons. These are buttons that are connected to the home wi-fi in order for you to press it to order products that you use regularly, such as grocery shopping for the week.

Amazon Basic. They are basic products distributed or manufactured under the Amazon brand that are usually cheaper than those of other brands, but they offer them at a lower price.

Your Garage. It is an exclusive section for cars. You can directly find parts or tools for a car in one place.

Amazon shopper tools

Services for buyers and sellers

With the objective of improve users’ shopping experience and improving the quality of the products that sellers offer, Amazon offers a variety of services that make life easier for everyone.

Services for Amazon sellers

Amazon Chime. It is an ideal service for companies where a work team is involved in the process of selling the products. You can communicate with several people by chat, make meetings and make calls.

Alexa for Business. It works as an intelligent assistant that helps increase the productivity of the work team. Basically it helps to complete tasks in the shortest time possible.

Amazon Connect. It is a cloud-based contact service (Amazon AWS). Helps maintain optimal communication with customers and analyze sales performance.

Amazon Pinpoint. Ideal for communicating with clients in a personalized way. In addition, it allows you to create custom audience divisions to communicate to a specific group of clients.

Amazon shopper services

Amazon Macie. It is a security service that helps protect confidential user data. It is constantly looking for bugs that violate your personal information and generates alerts in case of bugs.

Came. It is exclusive for users with the most valued opinions within the platform. If you are one of the lucky few, Amazon sends you articles to try and post your opinions about them.

Amazon Kindle. The most popular eBook reader is one of Amazon’s “king” products. It helps users with the purchase of the books they have within the platform, in addition to offering a product of unsurpassed quality.

Home Service. Service available for the US region and allows users to contract plumbing, electrical, gardening or any other similar services.

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